Google Tag Manager on your online store
Manage your own tags without touching the site
Your Tag Manager container on every page, fed with shop events.
What it does
- Loads your container on every storefront page from its GTM- ID
- Pushes shop events to the data layer in Google's recommended ecommerce shape
- Lets your tags handle GA4 so nothing is sent twice
- A check that confirms the container is live on your shop
How it works
- Copy your container IDIn Tag Manager, copy the ID starting with GTM-.
- Paste it in BiizayOpen the Google Tag Manager app and save the ID.
- Build your tagsUse the data layer events in Tag Manager triggers.
Found on Google and Bing, without the homework.
Google Search Console inside Biizay: clicks from Google are up 26%, and the next page to improve is named with the clicks it could win.
saffronandclay.pk/portal/apps/search-console
Google Search Console inside Biizay: clicks from Google are up 26%, and the next page to improve is named with the clicks it could win.
Events ready for triggers
- Product list views and selections
- Product views
- Add to cart and remove from cart
- Cart views and checkout steps
- Purchases, leads and searches
Events never carry personal details.
Works with
- Google Analytics 4 for your online store | BiizayYour own Google Analytics 4, with shop events sent and the figures shown in your portal.
- Meta Pixel for Facebook and Instagram ads | BiizayYour Meta Pixel on every page, with standard shop events sent.
- Custom HTML and code blocks in your pages | BiizayBlocks for your own HTML and code inside builder pages.
- Google Tag Manager app: add your container | BiizayOne field for your Tag Manager container ID.
- Custom head code app: add code to every page | BiizayAdd your own code to the head of every page.
Questions
Do I still need the GA4 app?
Not if your GA4 tag runs from Tag Manager. Add the GA4 property ID if you want figures in Biizay.
Which events are sent?
Google's recommended ecommerce events, plus leads and searches.
How do I know it works?
Use the check in the app, or Tag Manager's preview.
Try it on your own store.
14-day Pro trial, no card. Everything is in the same account.